Subscription attribution
Renewals credited to the right ad.
Trials, first payments and every renewal tied to the campaign that won the customer.
Renewals stay credited. A March renewal goes to the January ad that won the customer.
Trials to paid. See which campaigns create paying customers, not just trials.
Net revenue. Stripe, RevenueCat and Superwall refunds come off net revenue.
LTV by channel. Revenue per customer over time, split by source.
Questions, answered.
Contact usStripe, RevenueCat, Superwall and Whop, plus custom events through the API.
No. A customer counts when they pay. The trial stays credited to the ad that started it.
First payments train your campaigns. Renewals are reported in DATALYR, credited to the original ad.
Connecting billing takes minutes, and most teams see their first credited payment the same day.
Related features.
- Refund and chargeback trackingSee net revenue with refunds and disputes subtracted in the period they happened.
- Web-to-app attributionCredit app installs and in-app revenue to the web ad click that sent the person to the app store.
- Revenue attributionSee which channels, campaigns and ads bring in real revenue.
