DATALYR

Identity resolution

One customer, one profile.

Visits, sign-ups and purchases joined into one person, so every sale finds the ad that started it.

  • Anonymous to known. Early visits join the customer once they sign up or buy.

  • Guest buyers matched. Shopify and Stripe guest checkouts land on the right campaign.

  • Signed-in devices joined. Phone and laptop visits merge once the customer signs in.

  • No false merges. Two people on one laptop stay two separate customers.

Questions, answered.

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  • When someone signs up, logs in or buys, their earlier visits on that device join their profile.

  • Yes, once the customer signs in or gives their email on each device. Website profiles are never merged by IP address or device fingerprint.

  • Without it, a sale on a different visit looks like it came from nowhere. Joined profiles credit the ad that actually started the journey.

  • Shopify and Stripe work out of the box. Other sites send one identify call when a user signs up.

Related features.

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Every channel, campaign and ad, measured in real revenue.

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