DATALYRBuilt for SaaS teams
Your marketing,
measured in revenue.
Every paying customer tied to the channel, campaign and ad that drove it.
- See which ads bring paying customers.
- Renewals credited to the ad.
- Optimize on payments, not trials.
Built for subscriptions.
Stripe in one click. Trials, first payments and renewals arrive automatically.
Paid, not just trials. Credit the campaigns that create paying customers.
Renewals credited. Recurring revenue stays with the ad that won it.
LTV by campaign. What each campaign's customers have paid to date.
Sign-up to paid. Funnels from landing page to first payment.
Optimize on payments. Send paid conversions, not trials, to Meta and Google.
Refunds subtract. Net revenue keeps ROAS honest.
Full journeys. Every touch before a customer paid.
Revenue attribution
Know what drives revenue.
Every conversion credited to the channel, campaign and ad behind it, from verified sales.
- Every channel in one view
- Revenue from Shopify, Stripe, Whop and more
- Switch attribution models any time
Ad analytics
Real conversions, not claims.
Platform spend next to the revenue, sign-ups and down-funnel events every ad actually drove.
- Meta, Google, TikTok, Snapchat and OpenAI Ads
- Platform claims next to real revenue
- Downstream events, not just clicks
Conversion engine
Feed algorithms enriched data.
Verified purchases and signups sent server-side, so ad platforms optimize for revenue.
- Ad platforms bid on real revenue
- Server-side, beyond browser limits
- Every send logged and verified
Customer journeys
Every customer, identified.
Every visit, device and payment matched to one customer, with their full journey from first click to repeat order.
- One identified profile per customer
- Every touchpoint before the sale
- Replays of real visits
Live in three steps.
- 1.
Add the script
One line on your site.
- 2.
Connect Stripe
In one click.
- 3.
Read paid ROAS
Spend against revenue that actually renews.
Connects to your stack.
All integrations
Revenue attributed
Events tracked
Conversions sent
Secure by default.
GDPR & CCPA ready
A signed DPA covering GDPR, UK GDPR and CCPA/CPRA for every workspace.
Encrypted in transit
TLS on every connection, with least-privilege access to your data.
Hashed before sending
Customer data is hashed before it reaches any ad platform you connect.
Health & wellness ready
Sensitive data redacted to meet each ad platform's health and wellness rules.
Scoped API keys
Every API key is scoped to exactly the data and actions it needs.
Your own tracking domain
First-party tracking on your own domain, so the data stays yours.
Questions, answered.
Contact usNo. A customer is counted when they pay, and the payment is credited to the ad that started the trial.
Clicks are credited within a 90-day window, and renewals stay with the original ad.
Yes. Send payments from your billing system and they're credited the same way.
Most teams see their first attributed payment the same day.
One line of script and a Stripe connection. Our team can do it with you on a call.
