DATALYR

Built for app teams

Installs that become
paying subscribers.

Every install and subscription tied to the campaign that drove it.

  • See which ads bring subscribers.
  • Subscription revenue per campaign.
  • Optimize for payers, not installs.

Enter your business email.

Choose self-serve setup or a guided onboarding call.

Built for apps.

  • Install attribution. Each install reports the campaign that drove it.

  • Subscription revenue. RevenueCat, Superwall and Stripe, credited per campaign.

  • iOS and Android. One setup across iOS, Android, React Native and Expo.

  • Apple's privacy reports. Apple's install reports in the same dashboard.

  • Web to app. Ads that land on the web still credit the app subscription.

  • Trials to paid. See which campaigns convert trials, not just installs.

  • Better ad results. Paid subscriptions sent back so campaigns optimize.

  • Tracking links. Store links that keep the campaign through install.

Revenue attribution

Know what drives revenue.

Every conversion credited to the channel, campaign and ad behind it, from verified sales.

  • Every channel in one view
  • Revenue from Shopify, Stripe, Whop and more
  • Switch attribution models any time
Open Attribution

Ad analytics

Real conversions, not claims.

Platform spend next to the revenue, sign-ups and down-funnel events every ad actually drove.

  • Meta, Google, TikTok, Snapchat and OpenAI Ads
  • Platform claims next to real revenue
  • Downstream events, not just clicks
Open Ads

Conversion engine

Feed algorithms enriched data.

Verified purchases and signups sent server-side, so ad platforms optimize for revenue.

  • Ad platforms bid on real revenue
  • Server-side, beyond browser limits
  • Every send logged and verified
Open Conversions

Customer journeys

Every customer, identified.

Every visit, device and payment matched to one customer, with their full journey from first click to repeat order.

  • One identified profile per customer
  • Every touchpoint before the sale
  • Replays of real visits
Open Users

Live in three steps.

  1. 1.

    Add DATALYR to your app

    iOS, Android, React Native or Expo.

  2. 2.

    Connect billing

    RevenueCat, Superwall or Stripe.

  3. 3.

    Scale what pays

    Spend against subscription revenue.

Connects to your stack.

All integrations

Revenue attributed

Events tracked

Conversions sent

Secure by default.

  • GDPR & CCPA ready

    A signed DPA covering GDPR, UK GDPR and CCPA/CPRA for every workspace.

  • Encrypted in transit

    TLS on every connection, with least-privilege access to your data.

  • Hashed before sending

    Customer data is hashed before it reaches any ad platform you connect.

  • Health & wellness ready

    Sensitive data redacted to meet each ad platform's health and wellness rules.

  • Scoped API keys

    Every API key is scoped to exactly the data and actions it needs.

  • Your own tracking domain

    First-party tracking on your own domain, so the data stays yours.

Questions, answered.

Contact us
  • Yes, alongside iOS, React Native and Expo.

  • Installs are credited whether or not users opt in, and Apple's own reports sit in the same dashboard.

  • RevenueCat, Superwall and Stripe.

  • Plans are priced on usage, not per install. See pricing for the tiers.

  • A developer adds DATALYR to the app. Our team can walk them through it on a call.

See what really drives revenue.

Every channel, campaign and ad, measured in real revenue.

Get started
© 2026 DATALYR